Cari Hartman is a veteran performance marketing expert with a background in email marketing, compliance, omni-channel media buying, and Google paid search arbitrage.

She has achieved success running branded user acquisition campaigns for top insurance, legal, financial, home services, and e-commerce companies. Her 15+ year track record showcases a unique ability to develop and scale 8 figure performance marketing operations with small teams on short runways.

Cari has previously spoken on the topics of compliance, TCPA legislation, email marketing, and lead generation at ad:tech, Mailcon, Everflow Connect, and Contact.io, and was the 2023 recipient of the Affy Heart Award. She grew up on a farm in the midwest, swam competitively, and graduated summa cum laude from Southern Illinois University with a bachelor’s degree in Business Administration. She is passionate about traveling, cooking, gardening, St. Louis sports teams, and raising money for Shriners Hospitals.